Targetting the six GCC (Gulf Co-operation Council) countries – the Kingdom of Saudi Arabia, UAE, Bahrain, Oman, Qatar and Kuwait – Electronia will market Matrix-based location based services to operators and enterprises.
Initially, the two companies will collaborate on a first deployment in one of these GCC countries. The deployment , in cooperation with the local wireless operator and regional value added service providers will showcase Matrix’s capabilities to deliver high accuracy location, fast fix times and all-environment coverage.
Electronia has already established a significant market share in the region’s fleet management sector with its Eltrac-GCS vehicle tracking system – which uses GPS-based technology.
Electronia Vice President Business Development Tariq Husain said: “Location services is one of the leading new opportunities in the Middle East to leverage the operators wireless networks and increase their AARPU. We have researched all of the LBS standardized technologies available today and believe that Matrix has the best solution. Matrix has overcome the high cost , high response time and poor coverage associated with AGPS and also overcome the erratic and poor accuracy of Cell-ID while providing a cost effective, high accuracy solution today.. We are excited about our partnership with CPS and what their technology can bring to our company and customers. “
CPS CEO Chris Wade said: “We are seeing increasing levels of demand from the Middle East region for services such as asset and vehicle tracking. Electronia’s well-established presence in the region and strong links with the operator and enterprise communities creates a powerful platform for the delivery of Matrix-enabled services across the region.”
CPS (Cambridge Positioning Systems Limited) delivers cost competitive high accuracy mobile location technology to the billion-strong customer GSM and emerging 3G/WCDMA markets. CPS’ products are based on its software-only Matrix technology – which delivers sub-100m accuracy, sub-3 second location fixes and all environment coverage. The product portfolio extends to Matrix 3G and E-GPS – a powerful combination of Matrix and GPS technology.
With network deployments of Matrix underway, CPS is working with the world’s leading mobile technology companies – including Nokia, HP, LogicaCMG and Andrew – to enable a new generation of high accuracy location based services and devices for enterprise and consumer markets. Headquartered in Cambridge (UK), CPS is funded by venture capital and strategic corporate investors. CPS’s value is underpinned by 20 key worldwide technology patents – one of the largest and most comprehensive IPR portfolios of high accuracy location technology in the world. For more information about CPS visit: www.cpslocates.com.
Electronia is the provider of choice for highly advanced wired/wireless broadband communications systems, VSAT systems, sophisticated trunking and switching technologies, secure smart card solutions, vehicle tracking systems, office automation, and state-of-the-art customized manufacturing. Electronia’s Contactless Smart Card technologies and VSAT TDMA Dama Technology technically and commercially lead the market. Electronia also provides R&D, manufacturing, installation, operation and maintenance, training, engineering, software design, and consultancy services to its customers.
Founded in 1989, Electronia and its affiliates are active in many countries around the world, including the Middle East, North America, Africa, and spanning such countries as Nigeria, Jordan, Saudi Arabia, Egypt, and Kuwait. Electronia’s clients include some of the most important organizations, businesses, and governments in its markets. More information: www.electronia.com