London 7th October 2010: British adults dont think Halloween is just for kids. On Twenga, the next-generation shopping search engine, searches for adult Halloween fancy dress costumes rose 72% in the past 30 days*.
Traditional Halloween scary costumes such as ghosts, skeletons, witches and devils are also becoming less popular. British shoppers now see Halloween as an opportunity to show their creative and sexy sides: Cheerleader, geisha and Jessica Rabbit costumes are the most popular themes, along with Toy Story and James Bond characters.
TOP 5 – Most popular fancy dress themes
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– Cheerleader
– Geisha
– Jessica Rabbit
– African
– Circus
TOP 5 – Most popular fancy dress characters
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– Toy Story
– James Bond
– Alice in Wonderland
– Mario Bros
– Minnie Mouse
* Visits from September 3rd to October 3rd 2010, compared with the previous month.