strongest warning against any search engine optimisations (SEO).
For the last 6 years AudioBooksForFree.com has been consistently occupying top Google (and most other search engines’) positions on anything to do with “audiobooks” or “audio books” / “audiobook” / “audio book”. All this has been achieved without any optimisations and without paying Google a single cent.
“… We look with puzzlement on the burgeoning search optimisation industry
that has sprung up in the last few years…” commented Ruslan G Fedorovsky
(ABFF’s UK CEO) “…Unfortunately many top blue-chip executives hardly realise what kind of deadly dangers they allow their online businesses to be subjected to by search optimisation techniques without any guarantees of tangible or provable benefits…”
“…There are 2 Golden Rules that you have to follow in dealing with Google, and the 1st rule is: Never try to cheat Google! Today’s clever optimisation could be tomorrow’s policy violation. You never
know. Afterwards, if Google blacklist you, the only thing to do is to close your
old domain down and start again, fresh…”
“…I would go even further and say that the most important policy regarding search optimisation is never allowing your programmers to try any kind of SEO at all. This is not easy, because programmers are constantly learning new methods, new techniques and tips from each other and from the web. They would not give a second thought to using this new but perhaps untested and dubious technique on your live website just to hone freshly acquired skills or to appear to be a bit more professional in their own
In our company, every new web-programmer joining is told a joke that I had promised to cut off the head of anyone who would try any kind of SEO on any of our websites. This is of course just a joke but as the Russian proverb said: In every joke there is a little bit of truth…”
“…The best way is to view Google as some sort of powerful but unpredictable God….” jokes Ruslan Fedorovsky “…Just be a good boy, e-Market yourself well and you might get to Paradise if you deserve it enough…”.