“MobGold has made huge strides over the past year to solidify its position as a leading mobile advertising company,” said Alan Chang, president and chief executive officer, MobGold. “Fast Global Investments’ venture in MobGold is strategically significant for the industry at large, and it validates the efforts we’ve made to make MobGold the thriving company it is today.”
“Our strategic partnership with MobGold is an important addition to Fast Global Investments’ mobile entertainment initiatives,” said Qimie, Vice President and Investment Director of Fast Global Investments.
MobGold, allows publishers, network operators, web portals and mobile phone retailers to monetize their mobile traffic; at the same time, allows advertisers to market their products and services in different mobile platforms, by allowing consumers to access millions of contents and services on the move. MobGold Network is expected to convert advertisement formats on 1500 popular handset models based on single upload, including the Nokia Series 30, Series 40 and Series 60 devices, Sony Ericsson, Siemens, Motorola, Samsung, iPhone, BlackBerry and LG.