• Latest

Online marketing budgets set to increase by up to 25% in 2007

15 June, 2007
China Liberal Education Holdings Limited Starts Higher Volume Production and Expands Domestic Sales Channels of All-in-one Machine AI-Space

China Liberal Education Holdings Limited Starts Higher Volume Production and Expands Domestic Sales Channels of All-in-one Machine AI-Space

19 December, 2020
Bell connecting Canadians at home for the holidays with free TV programming and no extra usage fees on residential Internet

Bell connecting Canadians at home for the holidays with free TV programming and no extra usage fees on residential Internet

18 December, 2020
TEMSA: Bus exports to be delivered to the heart of the European Union

TEMSA: Bus exports to be delivered to the heart of the European Union

18 December, 2020
EU tries to reshape the rules of the Internet

EU tries to reshape the rules of the Internet

17 December, 2020
Matterport Brings 3D Capture to the iPhone

Matterport Brings 3D Capture to the iPhone

5 May, 2020
NASA Administrator Statement on Agency Coronavirus Status

NASA Administrator Statement on Agency Coronavirus Status

15 March, 2020
Technology Supports Social Distancing in age of Covid-19

Technology Supports Social Distancing in age of Covid-19

15 March, 2020
Second Staff Exchange Between EU CyberSecurity Organizations

Second Staff Exchange Between EU CyberSecurity Organizations

19 February, 2020
Iranian Professor on the Iran-US escalation: “Iranians expected to hear a clear and steadfast condemnation from Turkish authorities over Soleimani’s death”

Iranian Professor on the Iran-US escalation: “Iranians expected to hear a clear and steadfast condemnation from Turkish authorities over Soleimani’s death”

16 February, 2020
Badly Trained Spam – Only A Quarter of Brits Train their Spam Filter

Badly Trained Spam – Only A Quarter of Brits Train their Spam Filter

6 February, 2020
Year 2020: What is the Status of 5G Rollout Worldwide and Turkey

Year 2020: What is the Status of 5G Rollout Worldwide and Turkey

31 January, 2020
Turkish Competition Authority’s Android Decision

Turkish Competition Authority’s Android Decision

18 December, 2019
  • About Us
  • Contact Us
  • Homepage
  • Latest News
  • News Widget
  • Privacy Policy
Friday, July 1, 2022
Social icon element need JNews Essential plugin to be activated.
  • Login
  • Register
Globaltelconews
Advertisement
  • IT
  • Telecom
  • Mobile
  • e-Commerce
  • Fintech
  • Security
  • New Tech
  • About
    • About Us
    • Contact Us
    • Privacy Policy
No Result
View All Result
  • IT
  • Telecom
  • Mobile
  • e-Commerce
  • Fintech
  • Security
  • New Tech
  • About
    • About Us
    • Contact Us
    • Privacy Policy
No Result
View All Result
Globaltelconews
No Result
View All Result

Online marketing budgets set to increase by up to 25% in 2007

globaltelconews-admin by globaltelconews-admin
15 June, 2007
in English
0

Commitment to online marketing spend has increased dramatically over the
past year, according to the results of a survey carried out by the Online
Marketing show (OMS), which takes place at the Business Design Centre,
London on 26th – 27th June.

One in five respondents now spend more than half of their total marketing
budgets online – almost double that of the previous year. This is good news
for agencies with 47% of respondents indicating they plan to work with a
digital agency in the next 12 months.

61% of those surveyed indicated that online marketing provides the most
accountable return on investment than any other form of marketing spend.
Despite this, the greatest educational need amongst respondents was
effective tracking, and 40% of respondents said they were having trouble
integrating their offline and online marketing.

Email marketing, banner advertising, paid search and search engine
optimisation were the key areas of investment in the past year, with social
media and online PR bursting onto the scene, accounting for more investment
than mobile and iTV channels.

Social media and online PR were citied as focus areas for investment (by
over 50% of respondents) in the upcoming year. Replacing mobile and SEO,
which came top last year.

The OMS study, which surveyed guests who will be attending the 2007 show,
follows research carried out by the Internet Advertising Bureau which saw
digital marketing continue to grow, breaking the 2bn mark for the first
time.

Sally Pugmire, Event Director for Online Marketing 2007 comments, “We’ve
been overwhelmed by the commitment to online shown in the survey results.
Marketers are taking areas such as social media, online PR, SEO and paid
search very seriously when considering their budgets.”

Pugmire continues, “The event is a great way to find suppliers and
solutions to help build and integrate marketers’ online and advertising
knowledge.”

Previous Post

Employee fraud – the unkindest scam of all

Next Post

New Carrier Ethernet technology from Nokia Siemens Networks

Next Post

New Carrier Ethernet technology from Nokia Siemens Networks

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Navigation

  • Authors
  • Author Login
  • Author Application
  • Advertisement
  • About Us
  • Contact Us
  • Privacy Policy
  • Terms of Use
  • Sitemap
Social icon element need JNews Essential plugin to be activated.

© 2018 Globaltelconews.com

No Result
View All Result
  • IT
  • Telecom
  • Mobile
  • e-Commerce
  • Fintech
  • Security
  • New Tech
  • About
    • About Us
    • Contact Us
    • Privacy Policy

© 2018 Globaltelconews.com

Welcome Back!

Login to your account below

Forgotten Password? Sign Up

Create New Account!

Fill the forms below to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In