The SimMobile launch represents Simdesk’s new strategic focus on the mobile market based on its years of delivering on-demand computing services to SMBs, telcos and governments around the world. SimMobile is specifically designed to help mobile operators generate new services revenue, strengthen subscriber relationships and gain a competitive edge over the ad-based portal solutions.
SimMobile is a powerful and affordable alternative to Exchange, BES and Domino deployments designed to reach underserved market segments, including SMB (small-medium business) as well as sophisticated consumers(prosumers). A brandable product, SimMobile is a complete end-to-end solution that enables Simdesk customers and partners to deliver high-value mobile services, featuring its S-Drive, a network file system, push e-mail, shared calendaring, contacts and notes, and virtual printing – all delivered to any mass-market handset or smart phone. SimMobile makes any phone a smart phone without the associated high handset costs.
“For the last several years, mobile services like push e-mail and PIM have been a luxury afforded primarily by executives in the large enterprise, representing a very small percentage of global mobile users,” said Lou Waters, president of Simdesk Technologies. “As device penetration continues to soar and mobile operators look to increase ARPU and reduce churn, there’s a huge opportunity to deliver affordable mobile services to the high volume of subscribers who can’t afford or don’t want to pay for expensive traditional mobile services and devices.
Because of SimMobile’s disruptively low deployment costs, mobile operators can provide the services their subscribers’ desire, simultaneously achieving strategic growth objectives and realizing greater profit margins.”